PETIPET

HUMAN-GRADE DOG TREATS AND SUPPLEMENTS

In today’s competitive market, standing out requires more than just a fresh coat of paint—it demands a holistic approach that touches every aspect of a brand. When PETIPET came to us, they needed a complete transformation. From a cutting-edge website redesign and eye-catching new collateral to strategic email marketing, innovative packaging, and a robust overall growth strategy, we crafted a comprehensive solution that not only elevated their brand but also drove measurable results.

Explore how we helped PETIPET reach new heights and achieve their business goals.

Web Design

We recently enhanced Petipet’s e-commerce website with new branded elements, refined messaging, and photography for a more immersive shopping experience. We added a mega menu, optimized product pages with dynamic upsells, and implemented lead capture strategies. These updates improved user experience, boosted engagement, increased sales opportunities, and strengthened the brand’s online presence for both shoppers and retail partners.

Marketing Collateral

Petipet relied on our team to create a branded Amazon storefront to increase brand awareness and drive sales. Knack created an Amazon storefronts that reflects their brand values with a cohesive shopping experience that engages customers and builds trust. We strategically organized products and incorporated eye-catching visuals to help their brand stand out in a competitive marketplace.

Photography

We partner with local photographers to plan and coordinate product shoots that align with our clients’ launch schedules. This careful timing and strategic planning ensure that high-quality imagery is ready to support marketing efforts from day one. By leveraging photographers who understand brand aesthetics, we create compelling visuals that enhance brand storytelling and maximize impact across all channels.

Email Marketing

Amazon Storefront

Packaging

We recently updated Petipet’s two packaging lines by incorporating fresh branded elements and illustrations that complement their existing logo. This revamp not only enhanced the overall aesthetic but also strengthened brand consistency across their product lines. Our team created packaging that not only stands out on the shelf but also resonates with their target audience, reinforcing their brand’s presence in the market.

Print and Digital Ads

By ensuring consistency in design, messaging, and tone across all platforms, we craft ads that reinforce your brand’s presence and effectively engage your target audience. Whether it’s a visually striking print ad or a dynamic digital campaign, our integrated approach ensures that every piece works together to deliver a unified and powerful brand message.

Tradeshow Assets

From booth designs to pre-show email blasts, and branded shirts + giveaways, Knack provided Petipet with everything they need to succeed at the nation’s largest pet tradeshows. We also incorporated geofencing and targeted campaigns to drive increased traffic.

REAL RESULTS

"My company and I have been working with Susie and Ashley at Knack for several years now. They are an irreplaceable part of our team and handle all of our marketing and brand initiatives. They have expertise in several areas and are responsible for packaging redesigns, a revamped website, marketing collateral, booth displays and more. They are very attentive to our needs and are quick to jump on a call to work through details or questions. I wish I could have Susie and Ashley all to myself but for now I highly recommend Knack to anyone who does not employ full time marketing staff."