TIMELESS BESPOKE INTERIORS
A full service residential interior design firm and retail boutique, Kardinia Home, specializing in timeless, curated and bespoke interiors. Bessie and her team seek to balance beauty and functionality and deliver a space that feels tailor-made for their clients.
Knack built a custom Shopify site with tabs that connects visitors with their interior design offerings, and their shop Kardinia Home. The visual appearance of the site remains forefront to represent the brand and the team’s stunning work. Custom project pages were created to showcase photography and products that were used from Kardinia Home to style the projects. Images and projects are updated frequently to set trends and increase engagement.
Everything from welcome emails for new customers, to workflow triggers after inquiry. Knack created a fully automated system to keep lines of communication open with potential clients.
Analyzing industry trends and available Pinterest analytics, Knack created a strategy for Pinterest organic pins to drive new client traffic to the interior design website.
From press kits to submissions and ad creation for publications, Knack created a branded process for project submissions and utilized trade memberships to keep a relevant message on all platforms.
